Unlock Your Ecommerce Potential with Amazon Account Audit

  • Amazon Growth Consultant Auditors
  • Reduce Advertising Costs
  • In-depth Account Health Diagnostics
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Optimize & Strategize for Growth with Amazon Audit Services

While Amazon continues to create improved shopping experiences, sellers should consistently optimize their accounts to stay relevant. This involves more than just competitive pricing; every aspect of the Amazon seller account requires optimization based on a clear understanding of Amazon's ecosystem. Our Amazon account audit services focus on these needs, encompassing PPC audits and product listing analyses. Our experts aim to improve all facets of your ecommerce store, helping sellers identify barriers in their ecommerce strategy and implement corrections to outperform competitors. Here are some key benefits of our Amazon account audit services:

  • Identifying hidden growth opportunities
  • Revisiting workflows to improve customer experience
  • Getting actionable insight to improve your Amazon seller performance
  • Simplifying key metrics to understand your ecommerce model clearly
  • Gaining clarity about things integral to staying competitive and growth-friendly
  • Highlighting problems brewing toward account suspensions or listing suppressions

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  • Product listing titles: optimize product listing titles using Amazon-specific keywords, complying with Amazon title structure recommendations
  • Product listing bullets: audit for the use of persuasive, feature-rich language across bullet points; ensure keyword optimization to improve search result performance
  • A+ content: review eligibility, relevance of Enhanced Brand Content. Identify listings for A+ content, enriched with engaging visuals, infographics & lifestyle image banners
  • Branding content: audit for consistent use of engaging content to highlight brand vision, values & key differentiators across brand appeal banners, brand stories, explainer videos
  • Content quality audit: review content for parameters like ease of understanding, wordiness, smart integration of first & second-tier keywords, promotional tone, factual inaccuracies
  • Deep analysis: comprehensive PPC performance reporting - not just underperforming & best-performing ads but unoptimized, under-targeted, under-optimized campaigns
  • Keyword audit: audit PPC campaigns for the use of positive, negative, targeting-oriented keywords. Report better keyword integration, optimization opportunities
  • Ad efficiencies: audit the Advertising Cost of Sales - ACoS and Return on Ad Spend – ROAS. Audit existing CPC methods to uncover reasons for unsatisfactory ad performance
  • Sponsored ad audit: audit performance of all ad types - Sponsored Display Ads, Sponsored Products, & Sponsored Brands
  • Retargeting audit: audience retargeting metrics, recommendations to improve meaningful ad clicks in targeted demographics. Analyze purchasing, browsing behaviors
  • Performance metrics: review all factors integral to Amazon seller performance – customer query response time, negative review strategy, order fulfillment processes
  • Account performance: in-depth analysis of key Amazon performance indicators like cart abandonment instances, returns & refunds, pre-fulfillment cancellation rate
  • Compliance check: audit to decipher reasons for any penalizations due to policy breaches in the past. Measures to prevent account/listing-level penalizations in the future
  • Account health score: analyze reasons for your current Amazon account rating. Recommend measures to overcome poor rating factors like high Order Defect Rate (ODR) or Late Shipment Rate
  • Account suspensions: audit all reasons contributing to account suspension. Consultancy for restoring account access via in-house Amazon account reinstatement specialists
  • Inventory audit: identify unwanted, excessive inventory causing rising storage, warehousing costs, inventory nearing expiry, and all inventory excesses
  • Stock management: establishing a restocking process, creating a checklist to prevent overstocking, alerts for near-stockout situations
  • FBA vs FBM: clarity for what is more suitable for your Amazon business model - Fulfillment by Amazon or Fulfillment by Merchant with a review of order fulfillment for each
  • Submit Report: deeper account analysis for recent instances of FBA inventory management problems, moments of stockouts, or spikes in product warehousing costs
  • Keyword usage: evaluate keyword usage across product listing titles, bullets, paragraphs, image file names & metadata data
  • Keyword strategy: audit keyword choice – primary, secondary keywords. Search term integration for universal/evergreen, recent/trending, advertising/campaign-related keywords
  • Backend SEO: audit quality of backend search term string < 200 characters for related, contextual keywords to support search performance
  • Image quality audit: product listing image improvement for background and sharpness. Brainstorm infographic images, lifestyle images, brand stories
  • Recommendations: recommendations to decrease dependency on paid campaign clicks, boost organic search visibility & create persuasive product pages that influence conversions
  • Review ratings: identify trends in negative reviews, highlight patterns in categories that create unhappy buying experiences. Reported problems common to most customer concerns
  • Negative review management: audit strategies used to mitigate the impact of negative seller ratings, efforts to restrict the impact of poor reviews
  • Brand reputation audit: audit branding investments - from product logo images to lifestyle banners, brand stories
  • Customer engagement: review conversations, communication with buyers, pre & post-sales, real-time readiness to tackle customer concerns
  • Marketplace disruptions: audit readiness for changing dynamics in product categories, such as more items being migrated to the Restricted items list, creating selling restrictions
  • Competitive intelligence: audit how well you understand the competition. Share intelligence about competitor pricing methods, advertising approaches, branding exercises
  • Vendor, Seller account: identify hidden opportunities to profit more, such as reserving some items for the Seller central account to bypass pricing limitations associated with Amazon Vendor programs
  • Forecasting abilities: audit your ability to forecast pricing trends in your chosen product category, capability of identifying alternative, profitable product categories
  • Buy Box audit: report reasons for a poor win rate, reasons impeding your Buy Box eligibility or performance
  • Competitor pricing audit: reassess the pricing strategy of your top competitors and leading brands that continue to sell better in your product category/sub-category
  • FBA audit: evaluate profit margin for products shipped & processed via FBA. Audit for any FBA overcharges or wrongful FBA fees applied
  • Costing of selling: discover the true price of every sale in your Amazon store. Report profitability across different brands or vendors, seller central accounts
  • Future pricing: recommendations to better price new additions to your Amazon store, pricing strategy for upcoming product launches
  • MAP audit: assess account performance for compliance with Minimum Advertised Price across different types of products, vendors, or seller central accounts

Basic Workflow for Professional Amazon Account Audit Services

The process is essentially the same across:

Amazon PPC audit
Amazon listing audit
Amazon account audit

The process includes:

Initial Consultation

Our Amazon seller account audit team needs to understand your business goals and the existing pain points. We align your current challenges with the overall account health. We study your industry, the product category, and the Amazon store’s performance across seasons.

Onboarding & Data Collation

After getting your account’s login credentials, we start gathering the data. We need this to derive analytical insight. Every attribute affecting your account’s performance is studied in detail. Data is gathered for all listings, advertising campaigns, SEO strategies, keyword usage, branding efforts, order fulfillment processes, inventory management systems, and customer service standards in place.​

Detailed 360-degree Reporting

The collected data is processed to derive decision-making insight. This means identifying the strengths and weaknesses in your Amazon account along with looming threats, chances of disruptions, and hidden opportunities to grow. Anything that has alarmingly stepped beyond control is highlighted for quicker troubleshooting—you get actionable insight that can be put into motion by our Amazon account management experts.

Implementation & Ongoing Support

Once we submit the report, we need your approval to take the next corrective steps. We realize that you might not agree to all the recommended steps to update or modify certain aspects of your Amazon store. Once we have your approval, our Amazon account management experts can take over. They can provide specialist resources for different domains of your Amazon store, including PPC advertisers, copywriters, order processors, product data listing experts, branding solutions providers, and SEO experts.

  • Initial Consultation

    Our Amazon seller account audit team needs to understand your business goals and the existing pain points. We align your current challenges with the overall account health. We study your industry, the product category, and the Amazon store’s performance across seasons.

  • Onboarding & Data Collation

    After getting your account’s login credentials, we start gathering the data. We need this to derive analytical insight. Every attribute affecting your account’s performance is studied in detail. Data is gathered for all listings, advertising campaigns, SEO strategies, keyword usage, branding efforts, order fulfillment processes, inventory management systems, and customer service standards in place.

  • Detailed 360-degree Reporting

    The collected data is processed to derive decision-making insight. This means identifying the strengths and weaknesses in your Amazon account along with looming threats, chances of disruptions, and hidden opportunities to grow. Anything that has alarmingly stepped beyond control is highlighted for quicker troubleshooting—you get actionable insight that can be put into motion by our Amazon account management experts.

  • Implementation & Ongoing Support

    Once we submit the report, we need your approval to take the next corrective steps. We realize that you might not agree to all the recommended steps to update or modify certain aspects of your Amazon store. Once we have your approval, our Amazon account management experts can take over. They can provide specialist resources for different domains of your Amazon store, including PPC advertisers, copywriters, order processors, product data listing experts, branding solutions providers, and SEO experts.

Hear It From Our Customers

Our Amazon stores were a mess when your team took over and now, after nearly 6 months, we are among the preferred brands constantly grabbing attention across Amazon. The level of commitment from your team members and the project manager makes your services stand out. We are confident of outsourcing all of our ecommerce operations and expanding our VA – Virtual Assistant team, as we explore more online marketplaces with you.

Agnus Rahila

CEO, Mexican Brand | Baby Gifting Novelties

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Gardening lifestyle products are vulnerable with a mix of low & high seasons and shifting preferences among hobbyists and serious gardeners. Our dynamic pricing was just failing to keep up with repricing trends across sales channels and marketplaces. But your team has shown the way – tracking marketplaces and making updates in real time, perfect to drive conversions despite the increasing competition – just amazed at what you are doing.

Daniel Mateo

Owner - Spanish Manufacturer/Supplier | Gardening Supplies

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Declining sales despite a great product at an irresistible price – our Amazon story was going wrong despite doing everything right. Your team showed us why we were not competing enough. Your product display page designers crafted banners and lifestyle images that continue to bring in more clicks. Your spinning view, 3D renders were a surprising game-changer for us.

Simona Jules

Lead - Product Designing | Men’s Athletic Footwear

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FAQs: Amazon Account Audit Services

As an honest Amazon account audit service provider, we recognize that self-auditing often lacks effectiveness. However, professional Amazon account audit services offer significant advantages. When managed by Amazon account experts, PPC specialists, the audit benefits from enhanced analytical data and metrics. Our detailed reports provide insights that DIY audits often miss. Our audit process includes specialists in Amazon reimbursements, regulations, and reinstatements, areas that most sellers overlook as they focus on sourcing, pricing, and order processing. If you prefer a self-audit but want guidance, consider our Amazon Consulting services, which combine insights and consultancy for all aspects of your Amazon account management, including account-level audits.

Not necessarily! Amazon account audit services don't have a specific timeline for frequency. The need for audits primarily depends on how your Amazon store is managed. If you work with account management experts, the need for regular audits decreases. However, sellers who self-manage multiple stores, especially with high inventory turnover and sales volumes, may require audits more frequently. Additionally, your business goals play a role. To fully realize the potential of Amazon selling, an annual audit is recommended to stay updated on Amazon's guidelines, increasing competition, and changing buyer dynamics.

The Amazon seller account audit service is conducted at the backend of your Amazon store. It does not interfere with the day-to-day management of your ecommerce store. Primarily a diagnostic process, it does not impact how your audience is discovering your product page or how the sales are scaling or decreasing. Changes start to surface when the audited insight is implemented. During the audit, we just seek some business details and the account’s access.

Amazon seller account audit services focus on key performance areas for businesses. This includes an overall account health check, analyzing health ratings, and offering recommendations to enhance Amazon's performance. Many Amazon brands request detailed Amazon PPC audits to reduce advertising costs, a common challenge for sellers. Sellers facing reduced sales despite strong product pages often seek Amazon listing audits. Those with high inventory turnover and weekly orders tend to prefer Amazon audit services for inventory management and order processing. Additionally, we encourage Amazon sellers to prioritize customer experience audits to improve profitability and ensure compliance in the competitive marketplace.

Our Amazon seller account audit service provides a complete evaluation of your seller account, regardless of your business scale or sales volume. This audit examines every aspect of your Amazon store, compiling performance metrics into a detailed report. We analyze account dynamics transparently, highlighting your true potential as a seller. From Amazon policies to keyword research quality and advertising returns, we systematically review all management aspects. You'll gain insights into growth opportunities and any conflicts with Amazon's guidelines. Our predictive and analytical audit report helps you avoid issues like account suspensions or listing suppressions. Sellers from all categories benefit by optimizing pricing strategies and enhancing customer service. Our service is highly regarded by Amazon sellers worldwide for improving advertising ROI and boosting the organic performance of product listings.

There is no fixed timeline for Amazon account audit services. This activity can take a few days or more than a week. The reason lies in the complexity of your Amazon store – the scale of your business. Sometimes, the audit is requested for suspended accounts, and the complexity of the problem is about issues as intricate as a lack of clarity about product sourcing standards or conflicts related to quality benchmarking certifications. We are more focused on the thoroughness of the audit rather than completing it quicker because the time invested in researching the finer aspects of the Amazon account yields better results in the form of actionable insights. Whether it is the lack of product visibility in Amazon search results or the need to boost conversion rates, an in-depth audit can provide the roadblocks and the most effective ways to optimize your seller performance.

We await your approval to begin optimizing your Amazon account. As we implement the changes, you can review the results while our team prepares future strategies. Regular follow-ups ensure transparency in our efforts to enhance overall account performance. Our Amazon account audits provide insights into key business goals, such as compliance, aggressive advertising, improving order processing, and elevating customer service standards. These audits inform you of necessary adjustments and updates to your ecommerce store. Upon your approval, our in-house team will prioritize tasks based on audit findings. We have skilled copywriters, data processing experts, PPC specialists, designers, image editors, and SEO personnel ready to tackle critical issues like account suspensions or listing suppressions. You will receive detailed reports on corrective actions and their potential impacts. Plus, we'll offer a feasibility report on initiatives that may be tempting but could hinder immediate conversions, such as rebranding efforts.

As an Amazon Account Audit Agency, we can conclude that most issues are related to:

  • Poor listing discoverability due to data inaccuracies and poor optimization
  • Lower engagement levels due to the use of average product images
  • Lower conversion rate due to lack of infographics and lifestyle images
  • Account underperformance due to policy violations
  • Higher customer dissatisfaction due to order processing delays
  • Missed sales opportunities due to inventory-level stockouts
  • Less-than-impressive search results exposure due to pricing issues
  • Low return on ad spend due to the use of an ineffective keyword strategy